New Zealand's world class breeding programme
To produce the best apple varieties in the world we use the world’s best genetics, raise thousands of seeds, and select only the very best to take further. Our trees are grown, scrutinised, tested and tasted to ensure any new variety is a worthy addition to our premium apple and pear range.
Prevar
Prevar is an industry owned company working in collaboration with Plant & Food Research (PFR) to deliver new varieties that meet current and future market opportunities.
PFR and Prevar continually seek, develop and apply a range of technologies and novel approaches that lift breeding efficiency and reduce the varietal generational cycle timeframe of the breeding programme
Prevar is partly owned by New Zealand Apple and Pears Inc.
